Today’s hotels need to provide the ultimate guest experience while also doing more with less. It’s a paradox that the hospitality industry faces every day, but the solution might just be under its nose. Using mobile solutions to anticipate and meet guests’ needs is an efficient way to personalize the guest experience while keeping costs in check. Hotels can make guests feel more at home with simple touches like having their favorite drinks stocked in the fridge or setting the air conditioning to the guests’ preferences. Hotels can even provide special offers and incentives, such as complimentary facials or rounds of golf, based on guests’ previous visits.
To increase efficiency and guest satisfaction, many hotels are turning to mobile hotel service optimization systems. These mobile systems help to streamline housekeeping and maintenance tasks across the property, while also providing real-time information about the guest rooms’ availability to the hotel’s front desk. According to Nils Lofgren, customer experience manager at Newmarket, “Instead of the old-school way of being tied to a workstation, both management and staff can be on the floor providing services and getting the information that they need.” This allows hotel staff to work more efficiently.